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Marketing Approach

Traditional discipline, digital power.

From the classic field network to vertical Reels, from bus-stop ads to Google Ads — I apply an integrated marketing approach to bring your property to the right audience.

Part I

Traditional marketing methods.

Three core areas where the field, printed material and human relationships are still the most powerful tools.

B

Print & Physical Marketing

  • Banner / poster work
  • "For Sale / For Rent" signs
  • Brochure distribution
  • Flyer campaigns
  • Regional catalog distribution
  • Business-card marketing
  • Roll-up & stand work
  • Newspaper ads
  • Magazine ads
  • Local billboards
  • Mall advertising spaces
  • Bus-stop ads
  • Totem & outdoor ads
S

Field & Network Marketing

  • Door-to-door portfolio work
  • Building a local merchant network
  • Connections with building managements
  • Developer relationships
  • Referral client network
  • Phone portfolio work
  • Face-to-face investor meetings
  • Organizing portfolio tours
  • Open House organization
  • Networking events
  • Commercial business visits
  • Corporate company agreements
K

Corporate & Image Work

  • Professional office appearance
  • Corporate vehicle branding
  • Brand files / presentation catalogs
  • Professional photo shoots
  • Drone footage
  • Printed portfolio presentations
  • VIP client presentations
  • Investor meetings
Part II

Digital marketing methods.

From Reels to SEO, from retargeting to CRM automation — five core areas on real estate’s digital front.

SM

Social Media Marketing

  • Instagram Reels content
  • TikTok real estate videos
  • YouTube portfolio videos
  • Facebook real estate groups
  • LinkedIn investment content
  • Story marketing
  • Carousel post designs
  • Viral content production
  • Regional content strategies
  • "Sold / Leased" content
  • Client experience posts
  • Day-in-the-life advisor content
SE

Web & SEO Work

  • Professional website
  • Landing page creation
  • SEO work
  • Google My Business optimization
  • Blog content
  • Regional keyword work
  • Portfolio-focused pages
  • Speed optimization
  • Mobile-friendly site structure
  • Lead capture forms
AD

Digital Advertising Models

  • Meta Ads (Instagram / Facebook)
  • Google Ads
  • YouTube ads
  • Retargeting ads
  • Location-based ads
  • Lead generation ads
  • WhatsApp conversion ads
  • Portfolio-based sponsored content
  • Remarketing campaigns
VR

Visual & Video Marketing

  • Drone video shoots
  • Cinematic portfolio videos
  • Vertical Reels videos
  • 360° virtual tour
  • YouTube house tour videos
  • Architectural promo videos
  • Time-lapse footage
  • Professional interior shoots
  • Before / After transformation videos

Digital Transformation & Automation

  • WhatsApp automation systems
  • CRM client management
  • Email marketing
  • SMS campaigns
  • Chatbot systems
  • Automated client follow-up systems
  • Lead filtering systems
  • Online booking systems
5 + 3
Digital · Traditional
80+ active marketing methods across 8 core areas — with the right combination for every property.
Part III

Premium & luxury segment methods.

Luxury real estate calls for the right audience, not a broad one. A prestige-preserving marketing philosophy reached through a concierge model, closed invitation lists and personal brand management.

VIP & Investor Access

  • VIP portfolio presentations
  • Exclusive investor invitations
  • Concierge service model
  • Private client database management
  • International investor network
  • Multilingual portfolio presentations
PR

Brand & PR Work

  • Personal brand management
  • Press & PR work
  • Influencer collaborations
  • Luxury lifestyle content
  • Prestige media visibility
  • Thematic content campaigns
Part IV

The modern systems that deliver the highest conversion today.

From dozens of methods, the seven practices that deliver the highest results for clients who prioritize speed and conversion.

The seven-layer combination preferred by Sertan Dede.

A setup focused on high conversion, not high volume. Once a property has passed through every layer of this system, it has already reached "the right buyer."

  • Instagram Reels
  • Regional Google Ads
  • Professional Landing Page
  • WhatsApp Funnel System
  • Drone + Vertical Video
  • Strong personal brand
  • Google review strategy
The Right Marketing Combination for Your Property

80+ methods. One single goal:
the right outcome for you.

Every property deserves its own marketing combination. A short conversation is all it takes to prepare a plan tailored to your property, your target audience and your area.

Build My Marketing Plan
Launch Gift
10
₺40,000 worth of free appraisal, exclusively for my first clients.Limited spots